South African operator Cell C and Odine, a technology partner driving innovation in telecom and enterprise networks, have announced the signing of a proof of concept (PoC) agreement to pioneer artificial intelligence (AI)-driven network quality enhancement technologies.
The joint initiative aims to significantly improve network quality and deliver uninterrupted connectivity across Cell C’s network.
The partners say the PoC will demonstrate that, by leveraging an AI-based solution developed by OdineLabs, the wholly owned R and D subsidiary of Odine, Cell C will be able to enhance connection continuity and improve the user experience on its mobile network. This initiative also supports Cell C’s capex-light strategy, which allows it to deliver superior service quality while optimising infrastructure investment.
Through this collaboration, Odine says it applies its innovation-driven model that integrates consultancy, system integration, and AI-powered product development to help Cell C build agile and future-ready infrastructure. By leveraging automation and advanced AI orchestration, OdineLabs says it will enhance Cell C’s network to ensure high quality, reliability, resilience and efficiency.
Schalk Visser, Chief Technology Officer at Cell C, says: “By exploring how AI can proactively enhance network quality, we’re taking meaningful steps towards delivering a more consistent and reliable experience. This PoC will help us understand how advanced insights and automation can keep our customers connected without interruptions so they can confidently work, learn, and stay in touch wherever they are.”
Alper Tunga Burak, Chairman & CEO of Odine, adds: “At Odine, we believe AI will fundamentally reshape the way telecom operators deliver value. This collaboration with Cell C reflects our shared vision of building agile, future-ready networks that prioritise customer experience. In line with this vision, the strategic focus we place at OdineLabs on advanced research and innovation is enabling us to transform next-generation network quality enhancement from a forward-looking concept into a practical and scalable reality for operators and their customers. »