Indosat and AIonOS to develop AI for tourism, agriculture and talent

Indonesian telco Indosat Ooredoo Hutchison said on Monday it has signed a MoU with Indian AI firm AIonOS – a joint venture between InterGlobe and Assago Group – to develop AI for smart agriculture, AI talent development and tourism in Indonesia.

The MoU was signed under the auspices of a government-led initiative between India and Indonesia to develop a shared vision of AI billed as “AI for Indonesia and India” (AI³, or “AI Cube”) that will leverage AIonOS’s AI technologies and Indosat’s local market knowledge.

According to a statement from Indosat, the AI Cube initiative aims to create AI-based solutions for Indonesia focused on three strategic pillars – tourism, the knowledge economy, and sustainable agriculture – to reshape Indonesia’s digital economy and strengthen Indonesia’s global competitiveness.

For example, AI Cube aims to boost Indonesia’s travel sector contribution to GDP by “promoting diverse local experiences and improving connectivity”, which Indosat says will broaden revenue opportunities for local businesses and “sustainably integrate Indonesia’s rich cultural heritage with global travel networks.”

The knowledge economy aspect means mainly collaborating with educational institutions in Indonesia and India develop an AI-enabled workforce. The partnership will also leverage AI and technology solutions to increase agricultural productivity and resilience, particularly in the face of challenging climate conditions.

“By leveraging Indosat’s local expertise with AIonOS’s AI innovations, this initiative aims to empower Indonesians with AI skills, boost growth in key sectors like tourism, sustainable agriculture and strengthen Indonesia’s human capital to drive its digital transformation,” said C.P. Gurnani, co-founder and CEO of AIonOS in a joint statement.

He added that the initiative with Indosat is “a watershed moment” for India and a vital step towards an ‘AI-for-all’ ecosystem. “As an enabler and accelerator of progress, this positions India to build an enterprise-scale AI platform and unlock industry-wide adoption globally.”

“By focusing on key sectors like talent development, food security, and tourism, this initiative aims to support Indonesia’s Golden Vision 2045 through technological advancement,” added Indosat’s president director and CEO Vikram Sinha.

The AI Cube inititiave is the latest tie-up betwen Indosat and AIonOS after the two companies formed a strategic partnership in July 2024 to transform businesses into AI-native enterprises and accelerate AI sovereignty in Indonesia.

MORE ARTICLES YOU MAY BE INTERESTED IN…